KANSAS CITY, Mo. — The American Hereford Association (AHA) and Certified Hereford Beef (CHB) LLC staffs have created a new Hereford-based beef brand specifically targeting Hispanic shoppers.

In 31 Hispanic grocery stores throughout the Los Angeles area, shoppers now have the opportunity to buy Hereford beef labeled Nuestro RanchoTM, from a service case cut just the way they like it. more

JanLee Rowlett, Hurricane Mills, Tenn., has earned the National Junior Angus Association’s (NJAA) Bronze and Silver Awards. She is an active member of the Tennessee Junior Angus Association, where she’s served as reporter, historian and second vice president.

JanLee attended the Leaders Engaged in Angus Development (LEAD) Conference in 2007 and 2008. Her creative writing entry placed second in national competition at the 2007 National Junior Angus Show (NJAS). A member since 1994, JanLee has shown more

KANSAS CITY, Mo. — The American Hereford Association (AHA) and Hereford World (HW) are excited to announce Levi Landers, Ord, Neb., has joined the Hereford team. Landers will join the AHA/HW staff in October as the North Central region field representative.

In this position, Landers will attend Hereford sales and events as well as assist breeders with marketing and genetic selection. He will also assist in educating members and commercial producers about AHA programs and other beef industry opportunities. more

The data-collection phase of Visions Quest (VQ) Round 3, the North American Limousin Foundation’s (NALF’s) cattle-feeding and carcass-discovery project with Colorado State University (CSU), concluded July 23 at the JBS Swift and Co. packing plant in Greeley, Colo. With data analysis continuing, the final chapter of the three-year VQ endeavor promises to provide critical lessons for the breed’s long-term success in providing the most profitable genetics and crossbreeding solutions for commercial cattle producers. more

Hannah Rowlett, Hurricane Mills, Tenn., has earned the National Junior Angus Association’s (NJAA) Bronze and Silver Awards. The 17-year-old daughter of Buddy and Kelley Rowlett is a senior at Waverly Central High School.

A member of the NJAA since 1994, Hannah has also been an active member of the Tennessee Junior Angus Association. She has served as the historian for the Tennessee juniors and is the reigning Angus queen. At the National Junior Angus Show (NJAS), she has participated in more

COLLEGE STATION – Recent flooding, including flooding from storm surge and rains due to Hurricane Ike, likely will lead to significantly increased mosquito activity in many parts of the state, said a Texas AgriLife Extension Service expert.

“Flooding in many parts of the state has created optimal conditions for mosquitoes to breed, making these areas a regular hotbed of mosquito activity,” said Dr. Mark Johnsen, a medical entomologist with the AgriLife Extension department of agricultural and environmental safety. more

WASHINGTON – Today the Department of Homeland Security’s Ready Kids Campaign announced with Sesame Workshop a new tool on emergency preparedness for parents of young children called “Let’s Get Ready!” This guide aims to get families planning together for emergencies through simple activities and games that focus on talking to young children about the people, places and things that will keep the family safe during an emergency.

“Emergencies can happen at any time with little or no warning and, as we’ve seen with recent natural disasters, personal and family preparedness are critically important,” said Erin Streeter, Director of the Ready Campaign. “‘Let’s Get Ready!’ gives parents the tools they need to talk to their young children in a very kid-friendly and non-threatening way and instill in them important information to help them deal with the unexpected.” more

From AGNMORE (Agriculture and More) News from Texas AgriLife Extension Service and AgriLife

COLLEGE STATION – As Southeast Texas and the Gulf Coast deal with cattle orphaned by Hurricane Ike, most of the rest of the state received cooler temperatures and rain – lots of rain.

Parts of Chambers and Jefferson counties, south of U.S. Interstate 10 and Highway 73, received storm surges from 8 feet to as high as 18 feet, said Dr. Jason Cleere, Texas AgriLife Extension Service beef cattle specialist.

“We don’t really have good numbers on actual death losses, but they appear to be substantial,” said Cleere, who visited the area Sept. 16 to deliver feed and water troughs. more

Category 2 Hurricane Ike is long gone but has left agriculture in Jefferson and Chambers counties devastated, according to eyewitness reports from Texas Farm Bureau’s public relations team.

According to TFB staff writer Bobby Horecka, who accompanied TFB Video Director Ed Wolff on a trek to the area, countless cattle have been killed and thousands of others endangered.

Three days after Ike hit, emergency and relief help began arriving. more

COLLEGE STATION – Texas livestock owners can find hurricane preparedness and recovery information on the Texas Extension Disaster and Emergency Network, Texas EDEN, at http://texashelp.tamu.edu.

The EDEN Web site has information on disaster preparedness and recovery.

Immediate danger to livestock from hurricanes comes from drowning due to storm surges and accumulated rainfall. Injury can occur from flying debris or electric shock from downed power lines. more